Magnifico Giornata Infused Essence Launch with Carrie Keagan

Carrie Keagan at Magnifico Giornata Infused Essence Collection Launch (Photo by Yoni Levy)

Carrie Keagan at Magnifico Giornata Infused Essence Collection Launch (Photo by Yoni Levy)

 

On Wednesday, April 3rd, Magnifico Giornata launched their new sparkling wine infused essence collection with an invite-only party hosted by VH1’s Carrie Keagan, a partner in the brand. The event was held at the coveted Beaumarchais in New York’s meatpacking district, a venue known for their extravagant weekend brunch parties. Guests began arriving at 8pm and were greeted with glasses of Magnifico Giornata. Each of the essences were available for guests to sample and enjoy, including: Ginger Pêche, Grapefruit Blanc, and Lavender Honey. In addition to passed hors d’oeuvres, a pairing table was arranged so that guests could pair small bites created specially to compliment each of the essences.

 

When guests weren’t sampling the product, they were enjoying tunes spun by renowned New York DJ, Jeffrey Tonnesen. At 8:30pm, Carrie Keagan formerly kicked off the event by saying a few words about the brand. She then introduced the 1st of 3 performances by burlesque troop Nuit Blanche. Known for their provocative performances, and with sparklers in hand, they did not disappoint. At the end of the soiree, Magnifico Giornata’s CEO Bob Manfredonia capped off the evening with a brief thank you speech. On the way out, guests were treated to complimentary gift bags featuring two bottles of Magnifico Giornata and decadent truffles to take home.

 

The event marked the official launch of Magnifico Giornata in the Greater New York Area. The collection will be available at a suggested retail price of $24.99 a bottle in finer liquor stores and lounges throughout the city, and will roll-out to other key markets in the U.S. during 2013.

 

Notable attendees at the celebration included: Carrie Keagan (Host, VH1’s Big Morning Buzz with Carrie Keagan), Phillip Bloch (Celebrity Stylist), Janell Snowden (VH1), Trey Morgan (Radio Host, Z100), Kristen Ruhlin (Actress), J Smith Cameron (Actress), Thomas Farley (Mister Manners host), Anthony Rubio (Designer), Micah Jesse (TV Personality), Derek Warburton (Celebrity Stylist) and Cara Castronuova (Fitness Personality/Trainer, The Biggest Loser, Season 11).

 

Carrie Keagan at Magnifico Giornata Infused Essence Collection Launch (Photo by Patrick MacLeod)

Carrie Keagan at Magnifico Giornata Infused Essence Collection Launch (Photo by Patrick MacLeod)

Derek Warburton and Carrie Keagan at Magnifico Giornata Infused Essence Collection Launch (Photo by Yoni Levy)

Derek Warburton and Carrie Keagan at Magnifico Giornata Infused Essence Collection Launch (Photo by Yoni Levy)

J. Smith-Cameron, Kristin ruhlin at Magnifico Giornata Infused Essence Collection Launch (Photo by Patrick MacLeod)

J. Smith-Cameron, Kristin ruhlin at Magnifico Giornata Infused Essence Collection Launch (Photo by Patrick MacLeod)

Burlesque performer from Nuit Blanche at Magnifico Giornata Infused Essence Collection Launch (Photo by Yoni Levy)

Burlesque performer from Nuit Blanche at Magnifico Giornata Infused Essence Collection Launch (Photo by Yoni Levy)

Magnifico Giornata Infused Essence Collection Launch (Photo by Patrick MacLeod)

Magnifico Giornata Infused Essence Collection Launch (Photo by Patrick MacLeod)

Carrie Keagan, Philip Block & Janell Snowden at Magnifico Giornata Infused Essence Collection Launch (Photo by Patrick MacLeod)

Carrie Keagan, Philip Block & Janell Snowden at Magnifico Giornata Infused Essence Collection Launch (Photo by Patrick MacLeod)

Carrie Keagan and Janell Snowden Magnifico Giornata Infused Essence Collection Launch (Photo by Patrick MacLeod)

Carrie Keagan and Janell Snowden Magnifico Giornata Infused Essence Collection Launch (Photo by Patrick MacLeod)

Micah Jesse at Magnifico Giornata Infused Essence Collection Launch Party (Photo by Yoni Levy)

Micah Jesse at Magnifico Giornata Infused Essence Collection Launch Party (Photo by Yoni Levy)

Anthony Rubio at Magnifico Giornata Infused Essence Collection Launch Party (Photo by Yoni Levy)

Anthony Rubio at Magnifico Giornata Infused Essence Collection Launch Party (Photo by Yoni Levy)

Carrie Keagan & Burlesque performers at Magnifico Giornata Infused Essence Collection Launch Party (Photo by Yoni Levy)

Carrie Keagan & Burlesque performers at Magnifico Giornata Infused Essence Collection Launch Party (Photo by Yoni Levy)

Bob Manfredonia at Magnifico Giornata Infused Essence Collection Launch Party (Photo by Patrick MacLeod)

Bob Manfredonia at Magnifico Giornata Infused Essence Collection Launch Party (Photo by Patrick MacLeod)

DJ Jeffrey Tonnesen at Magnifico Giornata Infused Essence Collection Launch Party (Photo by Patrick MacLeod)

DJ Jeffrey Tonnesen at Magnifico Giornata Infused Essence Collection Launch Party (Photo by Patrick MacLeod)

Magnifico Giornata Infused Essence Collection Launch Party (Photo by Patrick MacLeod)

Magnifico Giornata Infused Essence Collection Launch Party (Photo by Patrick MacLeod)

Carrie Keagan at Magnifico Giornata Infused Essence Collection Launch Party (Photo by Yoni Levy)

Carrie Keagan at Magnifico Giornata Infused Essence Collection Launch Party (Photo by Yoni Levy)

Trey Morgan, Jessica Hoffman and Quintin Owens at Magnifico Giornata Infused Essence Collection Launch Party (Photo by Patrick MacLeod)

Trey Morgan, Jessica Hoffman and Quintin Owens at Magnifico Giornata Infused Essence Collection Launch Party (Photo by Patrick MacLeod)

Carrie Keagan at Magnifico Giornata Infused Essence Collection Launch (Photo by Yoni Levy)

Carrie Keagan at Magnifico Giornata Infused Essence Collection Launch (Photo by Yoni Levy)

Burlesque performer from Nuit Blanche at Magnifico Giornata Infused Essence Collection Launch Party (Photo by Patrick MacLeod)


Burlesque performer from Nuit Blanche at Magnifico Giornata Infused Essence Collection Launch Party (Photo by Patrick MacLeod)

Marco Onorato, Carol Tumolo at Magnifico Giornata Infused Essence Collection Launch Party (Photo by Patrick MacLeod)

Marco Onorato, Carol Tumolo at Magnifico Giornata Infused Essence Collection Launch Party (Photo by Patrick MacLeod)

Guests at Magnifico Giornata Infused Essence Collection Launch Party (Photo by Yoni Levy)

Guests at Magnifico Giornata Infused Essence Collection Launch Party (Photo by Yoni Levy)

Burlesque performer from Nuit Blanche at Magnifico Giornata Infused Essence Collection Launch Party (Photo by Yoni Levy)

Burlesque performer from Nuit Blanche at Magnifico Giornata Infused Essence Collection Launch Party (Photo by Yoni Levy)

Burlesque performer from Nuit Blanche at Magnifico Giornata Infused Essence Collection Launch Party (Photo by Yoni Levy)

Burlesque performer from Nuit Blanche at Magnifico Giornata Infused Essence Collection Launch Party (Photo by Yoni Levy)

Bob Manfredonia at Magnifico Giornata Infused Essence Collection Launch Party (Photo by Yoni Levy)

Bob Manfredonia at Magnifico Giornata Infused Essence Collection Launch Party (Photo by Yoni Levy)

Cara Castronuova at Magnifico Giornata Infused Essence Collection Launch Party (Photo by Yoni Levy)

Cara Castronuova at Magnifico Giornata Infused Essence Collection Launch Party (Photo by Yoni Levy)

Magnifico Giornata Infused Essence Collection Launch Party (Photo by Patrick MacLeod)

Magnifico Giornata Infused Essence Collection Launch Party (Photo by Patrick MacLeod)

Magnifico Giornata Infused Essence Collection Launch Party (Photo by Patrick MacLeod)

Magnifico Giornata Infused Essence Collection Launch Party (Photo by Patrick MacLeod)

 

On the way out, guests were treated to complimentary gift bags featuring two bottles of Magnifico Giornata and decadent truffles to take home.

 

Magnifico Giornata Infused Essence Collection Launch Party (Photo by Yoni Levy)

Magnifico Giornata Infused Essence Collection Launch Party (Photo by Yoni Levy)

Carrie Keagan and Gautier Valdronne at Magnifico Giornata Infused Essence Collection Launch Party (Photo by Yoni Levy)

Carrie Keagan and Gautier Valdronne at Magnifico Giornata Infused Essence Collection Launch Party (Photo by Yoni Levy)

Carrie Keagan at Magnifico Giornata Infused Essence Collection Launch Party (Photo by Yoni Levy)

Carrie Keagan at Magnifico Giornata Infused Essence Collection Launch Party (Photo by Yoni Levy)

Magnifico Giornata Infused Essence Collection Launch Party (Photo by Patrick MacLeod)

Magnifico Giornata Infused Essence Collection Launch Party (Photo by Patrick MacLeod)

Magnifico Giornata Infused Essence Collection Launch Party (Photo by Patrick MacLeod)

Magnifico Giornata Infused Essence Collection Launch Party (Photo by Patrick MacLeod)

Magnifico Giornata Infused Essence Collection Launch Party (Photo by Patrick MacLeod)

Magnifico Giornata Infused Essence Collection Launch Party (Photo by Patrick MacLeod)

Magnifico Giornata Infused Essence Collection Launch Party (Photo by Patrick MacLeod)

Magnifico Giornata Infused Essence Collection Launch Party (Photo by Patrick MacLeod)

 

Known for their provocative performances, and with sparklers in hand, they did not disappoint. At the end of the soiree, Magnifico Giornata’s CEO Bob Manfredonia capped off the evening with a brief thank you speech. Party goers enjoyed music by DJ Jeffrey Tonnesen.

 

 For more information about Magnifico Giornata, please visit: www.magnificobrands.com.

 

Twitter: @MagnificoGio #BeMagnifico

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

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